KENNEDY 

CREATIVE

Built on HEART & SOUL.
Fueled by  passion. Delivering human-first storytelling  with vision, clarity  and strategy.
Kennedy Creative is an independent, multidisciplinary creative studio founded by creative director in fashion and filmmaker Shibon Kennedy. Rooted in fashion, music, and culture, the studio partners with brands, institutions, and artists to deliver brand worlds and creative solutions with impact – from campaigns, brand identity systems, design, and visual storytelling that connect authentically, emotionally and perform commercially. 

Shibon Kennedy’s career spans fashion, media, fortune 500s,and cultural institutions, with leadership experience across luxury, editorial, and film.   

Her background includes senior roles in fashion wholesale, creative leadership at Urban Outfitters driving record sales  and  performance, and building Bloomberg’s first fashion department from the ground up as dual Market and Fashion editor.  She later served as Fashion Editor-at-Large at The FADER, shaping iconic covers, original concepts, and artist-led storytelling. Kennedy expanded into filmmaking through commercial work, documentaries, and award-winning short films for media, beauty brands, and sports organizations, including directing the first ever league-funded documentary commissioned by the WNBA, later acquired by NBA TV. 

Close-up of her face on the magazine cover, woman with makeup, and a magazine cover showing a woman with makeup,  Shibon Kennedy lips, and the word 'Zoom' at the top.
Today, as Founder and Global Creative Director, she leads Kennedy Creative as innovative artist and strategic creative partner working across creative direction, art direction, campaigns,remote and on-set leadership, brand identity, photography, film, design, and digital media. The studio is known for range, adaptability, deep commitment, and hands-on leadership, delivering top-tier creative work at speed with clarity, vision, innovation and lasting impact.Today, as Founder and Global Creative Director, she leads Kennedy Creative as innovative artist and strategic creative partner working across creative direction, art direction, campaigns,remote and on-set leadership, brand identity, photography, film, design, and digital media. The studio is known for range, adaptability, deep commitment, and hands-on leadership, delivering top-tier creative work at speed with clarity, vision, innovation and lasting impact.

WHAT WE DO

FILM DIRECTION & PHOTO

FASHION CONSULTING

CREATIVE DIRECTION

ART DIRECTION

BRANDING & DESIGN

VISUAL IDENTITY

EXPERIENTIAL DESIGN

  1. WEBSITE DESIGN & DEVELOPMENT

& WITH WHO

ADIDAS

AISLING CAMPS

APPLE

AUDIBLE

BLACK IN FASHION COUNCIL

BLACK IN FASHION COUNCIL

BOBBI BROWN

BURBERRY

CONVERSE

THE CUT

DAZED

ESTEE LAUDER

GOOGLE

GQ

HARPER’s BAZAAR

HELMUT LANG

HBO

HULU

INTERVIEW

JORDAN

K.NGSLEY

L’OREAL

LULULEMON

MCM

NBA TV

NETFLIX

NIKE

NYX

OFF-WHITE™️

OLAY

REDKEN

SEPHORA

T: NY TIMES STYLE

T: NY TIMES STYLE

TIFFANY & Co.

VALENTINO

VOGUE

WNBA